> People love Google. It's only behind Apple as a brand people love.
Stepping back: what is the definition of "love" here, and do you have some data to back this up? I think you might be conflating brand awareness with brand loyalty or "brand love", because while Google is basically in the English lexicon for searching on a search engine now an it has a really high brand awareness I don't think I've ever heard people say they "love" Google or anything along those lines, while I have heard sentiments like this for an Apple product.
Stepping back: what is the definition of "love" here, and do you have some data to back this up? I think you might be conflating brand awareness with brand loyalty or "brand love", because while Google is basically in the English lexicon for searching on a search engine now an it has a really high brand awareness I don't think I've ever heard people say they "love" Google or anything along those lines, while I have heard sentiments like this for an Apple product.