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I disagree about one partly. It’s two (well 3 really) clicks to add a PWA to the Home Screen. I would describe it more as having friction than not being easy.


3 clicks literally means you lost 90% of your potential users.


That’s how Epics failed with Epic Games Store and Fortnite and moved to Google Play and started paying 30% fee to the Google and then broke rules and were kicked out from the Play Store.




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