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Lucent, AT&T etc. are like NASA in their failure to use these amazing achievements as part of their popular story/narrative. Imagine if the Nike marketing agency had, instead of 'shoes', literally 'space' to work with? It would be like crack for an agency creative. They would make 'Avengers' quality stuff.



IBM, at this point largely a purveyor of 2nd tier enterprise consulting, has an entire advertising narrative that they have been coasting on for decades.


They pushed the narrative very heavily before the breakup. As a regulated monopoly, lobbying the public was an important function.


what a very strange message to vote down. You can see any number of pre breakup publicity videos touting their contribution to society on Youtube and any history of the Bell system will discuss this topic. The topic itself is not in any way controversial.




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