Recently had a Zoom call with a prospective enterprise software vendor, a small but very successful business. They trotted out quite a few senior people to make their pitch. In our internal chat room one of my colleagues noted the lack of diversity in their line-up as a red flag (those on the call were all white male boomers). Ironically, the company has a female founder/CEO. I’m not saying this comment led to anything one way or the other, but what you present to the outside industry will definitely be scrutinised along these lines by some.
One of the purposes of meetings (in person or remote) is to get a sense of the other group's values, and how they will treat the least of your staff. As a vendor, it's critically important to listen carefully and not interrupt. Conversely, I've rejected vendors when they've talked over one of my colleagues. I don't care how good the product is... if they are not going to be good collaborators.
Edit: This is related to the above comment -- a colleague may be summarizing an uncomfortable experience not in terms of behavior (a rude vendor that talked over them) but in terms of identity (white male).
