I think their main draw is as long as you have a pulse they give you margin and risky option trading. I use Vanguard for my retirement, but if I want to do any risky plays and feel like i'm in the big leagues, then Robinhood is the only place in town.
They also provide easy access to crypto, which a surprising amount of non tech people use. Since Coinbase and such is alot scarier.
I don't think they'll ever be #1, but I think they will consistently have a good following and most don't care much about the trust that was lost with gamestop.
I'm not too sure about that, without competitors perhaps yes, but otherwise they can still excel as a "gateway" to investment that many millennials like me seek in this app economy.
Even prior to the GME-related events robinhood consistently screwed up during high volatility events. They're probably be one of the safer companies to short, if you're into that.
Would def invest in these guys. I know folks think the trust is gone since GME, but they are not the bad guys in this game. But if anything it proved their power to actually make a difference. They don’t release numbers, but I expect their customer base to exceed some large, traditional brokerages if it hasn’t already. They changed my thinking on the whole space, and as such I think they are more valuable than most legacy players. Folks seem to believe they have a large slice of the whole DOGE supply too. They sold doge when nobody else would — don’t underestimate the doge. :-)