The approach that reduces ads is to have the user bid for and win the ad slots. There are important details about running this auction fairly and cost effectively for users (Vickrey mechanics etc) but the only way to enforce user intent to control their own attention and reduce ad noise is to have the user pay towards that purpose.
The approach that reduces ads is to have the user bid for and win the ad slots. There are important details about running this auction fairly and cost effectively for users (Vickrey mechanics etc) but the only way to enforce user intent to control their own attention and reduce ad noise is to have the user pay towards that purpose.