This is trash of the worst kind: fatuous nonsense wrapped in pseudoscience. Please tell me this is a parody and it's gone over my head.
I was just talking to my sister about kitsch, camp, and punk, and how all of those scenes were misunderstood by a certain subpopulation who didn't catch the irony. "Animal House" was pure parody. I can tell you that a lot of fellow undergrads emulated it, and not everyone caught the joke. And sometimes, some people are so enthusiastically applying irony to everything, they forget about basic decency. (I admit to making mistakes in both directions.)
I suspect that a study of what people actually read would reveal that "fatuous nonsense wrapped in pseudoscience" is about par for the course. Most diet movements fit this description, yet how many billions of dollars have been wasted on them? One can't even get the general public to apply something as basic as the laws of thermodynamics without making huge mistakes. A lot of people are no better off applying basic physical laws than thinking they should make more sacrifices to Zeus.
The takeaway here is that we're evolved to deal with the problems and lives of cavemen. It's only through some accidents of talent and diligence that some of us are able to understand things above and beyond that level.
I was just talking to my sister about kitsch, camp, and punk, and how all of those scenes were misunderstood by a certain subpopulation who didn't catch the irony. "Animal House" was pure parody. I can tell you that a lot of fellow undergrads emulated it, and not everyone caught the joke. And sometimes, some people are so enthusiastically applying irony to everything, they forget about basic decency. (I admit to making mistakes in both directions.)
I suspect that a study of what people actually read would reveal that "fatuous nonsense wrapped in pseudoscience" is about par for the course. Most diet movements fit this description, yet how many billions of dollars have been wasted on them? One can't even get the general public to apply something as basic as the laws of thermodynamics without making huge mistakes. A lot of people are no better off applying basic physical laws than thinking they should make more sacrifices to Zeus.
http://news.ycombinator.com/item?id=2567081
http://www.garytaubes.com/2010/12/inanity-of-overeating/
The takeaway here is that we're evolved to deal with the problems and lives of cavemen. It's only through some accidents of talent and diligence that some of us are able to understand things above and beyond that level.