Facebook is also a company that never stood by small businesses. Instead it demolished them through threats, acquisitions or blatant copying(read: Snapchat stories, TikTok Reels).
Today, they're expecting those small businesses and consumers to rile up against Apple. Their whole marketing stunt is laughable!
[0] https://www.macrumors.com/2020/07/25/instagram-unexpectedly-...
[1] https://old.reddit.com/r/apple/comments/kenyhx/in_light_of_f...