Anyone not living under the poverty line can in theory save for a luxury good, but that doesn't mean they otherwise live a luxurious lifestyle. In my country you see some really poor people living in pretty terrible conditions but who own luxury cars.
It might be worth it. A family in my street migrated from Kosovo to Belgium, and returns every year for the holiday. They aren't rich but have a second hand BMW. It's the only car that survives the trip from/to their holiday, so it's cheaper than buying a new car.