Fair point. With that said, both are expensive for lean startups without outside investment. Many Dutch startups always look at the Dutch market first, before they fan out to a few European countries and only then do they look at Europe. And if that all succeed, only then do they dare to look at the US and perhaps the world.
This is very true. On the other hand, The Netherlands is a country that easily adopts new tech ideas and products compared to other European countries.
Case in point: takeaway.com