Somewhat anecdotal but the Chinese app game in general seems very strong. My wife does video editing on Chinese social media and the variety of apps she has for editing videos and photos is bewildering. She can add in all kinds of animation and video effects, and different apps will provide different editing experience and features.
I look in the US apple store for video editing and I just don't see that kind of variety in the free/low-cost tier.
I look in the US apple store for video editing and I just don't see that kind of variety in the free/low-cost tier.