Inform is definitely the leader in parser fiction and there's been some amazing games made from it (Counterfeit Monkey and Hadean Lands being two of my favorites).
I would throw Ink (from Inkle, creators of 80 Days, Steve Jackson's Sorcery!, and Heaven's Vault) in the ring for the choice-driven variant of IF. It also publishes a playable webpage. I made a sort of unconventional portfolio-like page with it here: https://maxsond.github.io/
