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You're right, when your finest granularity is "per day" you lose any real sense of what a day means to the user (and when it starts and ends).

Right now we don't have a solution. As it turns out (I guess) our users don't mind. In the future we want to provide certain (or all) stats also in the "last 24 hours" (rolling) time frame, which will help. One benefit of our Redis-powered analytics is that they're live. Even if your idea of a "day" is different than ours, you can see the count/totals/averages/etc updating in realtime (relative to the "day" we decide on). So users can get instant feedback if something is happening, but for the most part only care about day over day stats (which make the TZ matter a lot less).




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