Got lot of competitors? Improve your UX!
Most of the visitor doesn’t even bother to try out the product because of it’s bad lengthy UX.
Bad UX can be a lengthy signup form or steps required to use one of your product feature.
People mostly focus on adding as many features as possible in their product to compete with their competitor.
Look at your competitor, see how many steps they require you to use the app. I usually calculate the number of clicks required to do a certain task).
See how you can minimize these steps and remove the unnecessary friction from your onboarding.
I hope this will help.
Let me know in the comment what do you think!