I agree about the high end market always being there. Makers like MB&F are essentially making kinetic sculptures that you wear.
At the lower end of the market, Apple alone makes something like $35 billion on watches from nothing a decade ago.
Mid-tier makers like Rolex haven't been able to meet demand for a decade now.
I think a lot of the smaller manufacturers will go away. There's something like 500 watch companies in Switzerland alone and I'm guessing most of those don't have much of a future.
At the lower end of the market, Apple alone makes something like $35 billion on watches from nothing a decade ago.
Mid-tier makers like Rolex haven't been able to meet demand for a decade now.
I think a lot of the smaller manufacturers will go away. There's something like 500 watch companies in Switzerland alone and I'm guessing most of those don't have much of a future.