On: How Bvckup got its name

[eps]

This method of creating the name is widely used by professional logo/identity designers. David Airey has a good illustration - http://www.davidairey.com/berthier-logo-design-process

The main problem with it that it is still unpredictable. It may lead to a good name or it may not.

[latitude → eps]

Certainly, it's a well-known method. My main goal was to illustrate the actual flow from a set of words through associations to the name.

As for its unpredictability - at least it provides certain framework that generally speeds up the convergence, as opposed to just sitting there and brute-forcing the vocabulary:)