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They aggressively market kids, making all their spiel about caring about reducing cancer deaths completely bullshit (as if there was ever any doubt).

Sadly vaping becoming trendy among kids has had the consequence of deleting a lot of the progress made in underage smoking. Because yes, after starting with vaping, kids are way more likely to move on to cigarettes afterwards.

What makes me really mad is that it does not seem like it would have been extremely hard to do not market to kids. That's an extremely low bar and that's already too much for scummy companies like juul.




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