years ago, at a previous employer of mine, one of the IT staff members was giving a presentation on an internal website/app they created for some widely used business function (i don't recall exactly) and they were rather proud of the fact that they tied in Google Analytics so that they could get a better view on how people were using the site.
I expect that a lot of other companies are also doing this to themselves...
I expect that a lot of other companies are also doing this to themselves...