> Apple doesn't own the majority of the smartphone market
They don't have to? Most people who pay for an iPhone already have bought into the ecosystem and are willing to pay a lot for Apple items (ear pods). Those people also would likely be more willing to buy wearables, so it's quite likely that they have a large stake in the wearable market (as your data shows). Most people who buy phones don't have the resources to buy accessories (like a wearable).
Even what you linked was 40% Apple, that's a huge market share for wearables (which is what you see in public). Not the majority, but probably enough that a person can say "it's all all see in the real world". Especially, if you are from a more affluent area, where locally it may be the majority.
They don't have to? Most people who pay for an iPhone already have bought into the ecosystem and are willing to pay a lot for Apple items (ear pods). Those people also would likely be more willing to buy wearables, so it's quite likely that they have a large stake in the wearable market (as your data shows). Most people who buy phones don't have the resources to buy accessories (like a wearable).
Even what you linked was 40% Apple, that's a huge market share for wearables (which is what you see in public). Not the majority, but probably enough that a person can say "it's all all see in the real world". Especially, if you are from a more affluent area, where locally it may be the majority.