Well, so far w3w strategy of bribing third world countries into "adopting" their system (Mongolia) and feeding stories to journalists about emergency services and others using their system - seems to have had the effect of bringing w3w into the spotlight, including many stories on HN.
Now the legal game of whack-a-mole against their leaked wordlist and code is producing a similar effect. Good for them for making it this far with a very flawed encoding scheme.
Now the legal game of whack-a-mole against their leaked wordlist and code is producing a similar effect. Good for them for making it this far with a very flawed encoding scheme.