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I wonder why more people don't try to do this, and use that fact for marketing - as in, "we actually have a semblance of a moral compass, please shop with us".



Because it does not work. The cost is paid by customer, and he is looking for cheaper service/product.

And your competitor can always claim that 10% of client aqusition cost is donated to fight climate change... and then you stand no chance ;)




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