This is incredibly naive in a reality, where the POTUS can contradict himself on social media – with traceable evidence dating back often not more than a week – and absolutely nothing coming of it.
Right now, when it comes to public opinion and action, volume clearly beats a good signal/noise ratio. This is not an isolated issue, this happens all around the globe. Populism is on the rise. Simple beats true.
Yes, you can argue this is not the way it is supposed to be, but it is how it is. But if you really care about making a change for the better, then this is most definitely not the time for deliberate narratives.
You might have the peoples attention, but not their patience. If you want change, do not squander it.
Fighting lies with more lies is short term thinking. You will ultimately erode the public's ability to recognize the truth at all. When the truth can no longer work for you because you've either divorced yourself from it or rendered the public unable to recognize it, then what do you have left?
You can't fight populism with populism because main draw of populism is an assertion that "everything you suspected about those people is correct, you are not doing anything wrong, all your problems are the fault of elites and all those sacrifices they want you to make are not needed, I have 3 simple fixes that would solve everything without any hardship or change whatsoever".
When the core of your message is the opposite of that there is no way to phrase it in those terms. You can't join the race to the bottom and get where you need to go.
Right now, when it comes to public opinion and action, volume clearly beats a good signal/noise ratio. This is not an isolated issue, this happens all around the globe. Populism is on the rise. Simple beats true.
Yes, you can argue this is not the way it is supposed to be, but it is how it is. But if you really care about making a change for the better, then this is most definitely not the time for deliberate narratives.
You might have the peoples attention, but not their patience. If you want change, do not squander it.