Amazon is an example of a niche vertical. A pretty big one mind you but nonetheless they specialize in the products they sell.
I can't seem to remember Amazon coming up on product searches I've done. I have to wonder:
- Is this because I went straight to Amazon?
- Am I misremembering?
- Is there something wrong with Amazon's SEO?
- Is Amazon restricting the their content being indexed (I can't imagine this is true)?
- Is Google actually failing here?
OT: Yeah my typo rate on my iPad is pretty terrible. I'm too used to touch typing on a keyboard. Still, I find myself reading the Wen on my iPad instead of a laptop/desktop these days so I need to put up with the typos (and get better with any luck), not comment or move to a computer to comment (not going to happen).
I tend to go straight to Amazon when I'm price shopping now. If it's an "Amazon product" (books, electronics, etc) they usually have a pretty good price, and if they don't they give me the comparison. The big difference is: With Google, I'll research and occasionally get my wallet after finding something. With Amazon, get my wallet before I sit down.
As someone who pays for advertising this is a distinction I pay attention to, especially if it generalizes to more people than just me: people going to Amazon are ready to buy and not just doing research.
If Amazon can make that stick I think they pose a significant threat to Google. Why pay as much for research clicks when you can get clicks that are closer to a sale?
I can't seem to remember Amazon coming up on product searches I've done. I have to wonder:
- Is this because I went straight to Amazon?
- Am I misremembering?
- Is there something wrong with Amazon's SEO?
- Is Amazon restricting the their content being indexed (I can't imagine this is true)?
- Is Google actually failing here?
OT: Yeah my typo rate on my iPad is pretty terrible. I'm too used to touch typing on a keyboard. Still, I find myself reading the Wen on my iPad instead of a laptop/desktop these days so I need to put up with the typos (and get better with any luck), not comment or move to a computer to comment (not going to happen).