Because at the bottom it says this: "Principal contributor: Mark Morey"
If you're going to write something, it's nice to have it read by an audience. In the grand scheme of anything alarmist (especially these days), this headline is fairly benign. Still, I'm sure the author likes to have their contributed content read, paid attention to, like any normal person would. So you come up with a headline that differentiates, stands out in some manner, even if it's reaching a bit.
If you're going to write something, it's nice to have it read by an audience. In the grand scheme of anything alarmist (especially these days), this headline is fairly benign. Still, I'm sure the author likes to have their contributed content read, paid attention to, like any normal person would. So you come up with a headline that differentiates, stands out in some manner, even if it's reaching a bit.