Because it's money they weren't planning on making, and could easily replace severalfold through one of several quick, simple changes to their site if they cared to. They weren't re-investing it in the business, using it to grow or hire; it was simply sitting in their coffers or being paid out as bonuses and charity donations. In short, if you consider Craigslist a black box, losing this income source will have no visible effect on the external operations of that black box—it will be as if it hadn't happened.