The story was pretty good for a while, but then it devolved into the guy describing for pages his "epic" quest to get media attention. Eventually, the pages are interspersed with ads to buy his book, his DVD, to donate, etc. Really good start, but went way downhill.
The web was much different back then. People now would just post Twitter updates or blog posts describing what was going on. In this case, he posted the story and got some readers, people checking back regularly to follow what was happening. Each page is a new update for most of the story.
There were a couple months where not much was moving forward, but his readers were still interested in what was going on. What you see is his periodic updates about a very unique experience. Fifteen years later, parts of it aren't as interesting to us. Back then, however, to read the details and background of an ongoing story that you're seeing on the news was a very unique experience, like being part of a secret club.
It also shows how few people had access to the Internet in 1995. Over the course of 4.5 months, the author received 13,500 personal letters via snail mail. In the same period his website received only 50,000 pageviews, but he thought of that as a very high number.
Fast forward to 2010: any moderately successful blog will receive 50,000 pageviews a day, but its authors will probably never receive 13,500 personal letters via snail mail.
And also take note that the author was flabbergasted by the quantity of people that read it online. Untraditional media was such a new thing then! He almost seemed more excited by the Internet traffic than the hundred million viewers of the 2 big news broadcasts.
