This question seems like just a promo for your company, but I'll bite.
Discoverability is by far the biggest problem any media company faces (and podcasters are a media company). Millions of minutes of viewing, listening, and reading content are created every day, and the barriers to creating content have never been lower. The biggest problem podcasters (or anyone else in media) face is that created content goes into the void never to be seen or listened to. No ideal solution exists for this, as people have a finite amount of attention, and more content is created than can be consumed in a day.
Now that I read it, it does come off as a promo, but I'm actually trying to do is get some product/service ideas (other than the one we are offering) like other similar HN threads
Wouldn't good targeting solve this problem, for Podcasters at least? When you record a podcast, you know what type of audience you are talking to, and based on that, you can target them via social channels.
Discoverability is by far the biggest problem any media company faces (and podcasters are a media company). Millions of minutes of viewing, listening, and reading content are created every day, and the barriers to creating content have never been lower. The biggest problem podcasters (or anyone else in media) face is that created content goes into the void never to be seen or listened to. No ideal solution exists for this, as people have a finite amount of attention, and more content is created than can be consumed in a day.