In the situation described in the article, the manager had gone to the CIO but CIO refused to help them.
"The CIO admitted that he had been approached and explained that he had informed the VP that IT already had a project with SAP to deliver what the VP needed. “Yes, but that won’t be ready for me to use for three years, and I need something today,” retorted the VP."
The manager had a valid and valuable reason ("increased revenue $1M per month") to require a service that CIO and their organization was unable to provide in a reasonable timeframe, but other companies on the market were.
"The CIO admitted that he had been approached and explained that he had informed the VP that IT already had a project with SAP to deliver what the VP needed. “Yes, but that won’t be ready for me to use for three years, and I need something today,” retorted the VP."
The manager had a valid and valuable reason ("increased revenue $1M per month") to require a service that CIO and their organization was unable to provide in a reasonable timeframe, but other companies on the market were.