Also, I imagine that Medium will eventually switch their payment terms to reward SEO and that might be a good deal for some people.
I just made an offer for someone's back catalog that was based on $7 CPM for their SEO traffic plus whatever they would have made in Medium's performance program. I think it would have worked out to about $12 CPM on what they would have gotten on their own.
That's probably not the peak CPM they could get if they went their own way. But it's not a bad deal given that they don't have to do any work besides just write.
I just made an offer for someone's back catalog that was based on $7 CPM for their SEO traffic plus whatever they would have made in Medium's performance program. I think it would have worked out to about $12 CPM on what they would have gotten on their own.
That's probably not the peak CPM they could get if they went their own way. But it's not a bad deal given that they don't have to do any work besides just write.