> For Google users example, free-tier will allow each user account 5 searches per month that will not be tracked and recorded
You can already open an incognito / private browsing window if you want to search without it contributing to your profile. On the other hand, modern search works better because it can build that sort of profile.
(Disclosure: I work for Google, on ads. Commenting only as myself.)
> On the other hand, modern search works better because it can build that sort of profile.
Google has become too incompetent to even take the query (all of it, without ignoring half of it) into account. I don't know what Google search has become better for because it sure isn't finding things.
You can already open an incognito / private browsing window if you want to search without it contributing to your profile. On the other hand, modern search works better because it can build that sort of profile.
(Disclosure: I work for Google, on ads. Commenting only as myself.)