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Is anyone?


I can only think of SpaceX, but they're not a website.


Yes, but you haven't heard of them yet.


They're not "the cool startup building the world's favorite website" until we've heard of them.


My good dude, once you've heard of them, they are not cool anymore. Cool is exclusive. Cool is mysterious. Cool doesn't care what is popular. When cool goes mainstream, it's not cool anymore! The trendsetters have already moved on.




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