Ad spending for anything worthwhile is insane. if you haven't seen it you're just not in the industry. I've seen keywords that go for over 60$ for a single click. And nearly all are exploitative
Google is one of the biggest companies in the world solely from advertising revenue. Same with Facebook and other social media. The more information they have about you, the more terrible the ad targeting
Google is one of the biggest companies in the world solely from advertising revenue. Same with Facebook and other social media. The more information they have about you, the more terrible the ad targeting