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But in social networks IRL, it doesn't really work that way - because real life bubbles mostly don't intersect, it's as if the person had a separate identity in each. Online social media effectively pushes all the bubbles together, which transforms accountability into witch hunts, where a singular misstep is quickly propagated and results in outrage mobs across all the bubbles. Thus, the scope of social ostracism is rarely proportionate to the transgression.

Very well put! I don't think I had quite connected the two that far. It's not even because the person actually used their real name while "transgressing", but because there's usually enough other real name metadata laying around to create an expectation that anyone can be doxxed.

This is a great concrete example of a rule that Zuckerberg himself worked to promulgate, and is presently causing real ongoing harm.

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