On: How Obama Raised $60 Million by Running a Simple Experiment

[sudont]

http://www.designing-obama.com/ => I snagged the PDF when it was still free. EDIT: Still free. See responses.

VSA Partners on the Logo:

Part One: http://www.youtube.com/watch?v=etEP1Bhgui0

Part Two: http://www.youtube.com/watch?v=ukIMW833EPE

There's a ton of info out there on Obama's campaign, it's really one of the best branding and marketing success stories.

[bjonathan → sudont]

The PDF is still free: http://digital.designing-obama.com/

You can also read "Barack Obama Social Media Toolkit by Edelman" : http://www.scribd.com/full/10807015?access_key=key-nc75wovez...

[arfrank → sudont]

The PDF is still available here: http://digital.designing-obama.com/designing_obama_ed1.pdf