If companies such as Facebook, or Google itself, had to wait until the EAP, then Anon (Unrelated to company) could have the Facebook.dev, or Google.dev domain; leading to confusion, and ultimately lawsuits for the domain.
I'm 90% sure there is a rule with IANA to allow companies to claim their brand before it goes public.
Speaking of public; the EAP is nothing but a price gouging scheme. Since anyone could join the 'EAP' it is public, but they are structuring the fees such only those who have enough to throw away can use it... The fact is, the .dev TLD is GA...
If companies such as Facebook, or Google itself, had to wait until the EAP, then Anon (Unrelated to company) could have the Facebook.dev, or Google.dev domain; leading to confusion, and ultimately lawsuits for the domain.
I'm 90% sure there is a rule with IANA to allow companies to claim their brand before it goes public.
Speaking of public; the EAP is nothing but a price gouging scheme. Since anyone could join the 'EAP' it is public, but they are structuring the fees such only those who have enough to throw away can use it... The fact is, the .dev TLD is GA...