Well, they're settling out of court. If you go to court when you get two traffic tickets for the same incident, sometimes you may get them reduced to one ticket.
FB is negotiating a settlement wherein FB won't challenge the FTC's authority and the FTC gets to divert its resources elsewhere. The FTC, being a small agency with a dedicated but probably overworked staff tasked with routing out all sorts of consumer fraud, works this stuff out in detailed settlement agreements that are public called consent orders. Anytime the FTC goes to court, and this will be true more and more with pro-biz judges gaining ground in our current political era, the agency runs the risk of losing ground to protect the public. So the negotiation makes sense. I'd hate to see something like this happen if the negotiation breaks down: https://blog.ericgoldman.org/archives/2018/06/appeals-court-...
On balance, maybe it is legit to be flippant here, ha.