The technical explanation of multicast is quite good. But the reason it isn't available on the internet has nothing to do with the technical hurdles.
It isn't used because of the economics behind the ISP business.
With multicast a single sender can have arbitrary many receivers but sends its data only once. The network infrastructure 'clones' than that data on its way to the receivers as necessary. But that's not in line with the economic interests of an ISP.
With unicast the sender has to use increasingly more bandwidth when he wants to reach more receivers, and the ISP gets payed for that additional bandwidth. The more bandwidth the sender uses the more money makes the ISP. With multicast on the other hand the sender needs to send everything only once no mater how many receivers are listening.
Imagine you could send an audio or video stream to potentially everyone with internet access in the whole world but would need to pay only for the bandwidth of exactly one stream. That would be very nice for you, or Spotify, or Netflix, but not such a good deal as the current one for your ISP.
That's why ISPs don't sell multicast connectivity. Technically it would be easy. The current network-infrastructure would be able to handle multicast (almost) without any additional effort on the carrier side. After all the technology is build in in almost every switch or router for years now. Live streaming of AV media would be possible for everyone with internet access. One would not need the bandwidth of say YouTube to reach as many receivers as they do. But that will never happen because ISPs just aren't interested in providing multicast connectivity!
> Imagine you could send an audio or video stream to potentially everyone with internet access in the whole world but would need to pay only for the bandwidth of exactly one stream. That would be very nice for you, or Spotify, or Netflix, but not such a good deal as the current one for your ISP.
This mostly happens with Akamai [1] and Netflix [2] CDN appliances on edge networks though (content caching boxes used to offload transit or peering fabric traffic). I'd argue Multicast didn't take off because of "tragedy of the commons" issues; ISPs don't want to support additional complex network routing technologies (at additional, substantial cost) when existing one to many unicast solutions (mentioned above) are sufficient.
There's also the argument that few people want it, because multicast is only useful for synchronized streams.
Netflix, Spotify, and other services with on-demand content couldn't use it unless they made the service worse by forcing viewers to wait for a multicast.
not even. more like "we've got a model that making us lots of money, lets not change just because some people keep whining about 'efficiency' and 'democratization'"
It isn't used because of the economics behind the ISP business.
With multicast a single sender can have arbitrary many receivers but sends its data only once. The network infrastructure 'clones' than that data on its way to the receivers as necessary. But that's not in line with the economic interests of an ISP.
With unicast the sender has to use increasingly more bandwidth when he wants to reach more receivers, and the ISP gets payed for that additional bandwidth. The more bandwidth the sender uses the more money makes the ISP. With multicast on the other hand the sender needs to send everything only once no mater how many receivers are listening.
Imagine you could send an audio or video stream to potentially everyone with internet access in the whole world but would need to pay only for the bandwidth of exactly one stream. That would be very nice for you, or Spotify, or Netflix, but not such a good deal as the current one for your ISP.
That's why ISPs don't sell multicast connectivity. Technically it would be easy. The current network-infrastructure would be able to handle multicast (almost) without any additional effort on the carrier side. After all the technology is build in in almost every switch or router for years now. Live streaming of AV media would be possible for everyone with internet access. One would not need the bandwidth of say YouTube to reach as many receivers as they do. But that will never happen because ISPs just aren't interested in providing multicast connectivity!