>The real problem is combining all these datasets in one place for the purpose of perpetuating information asymmetry as a product.
Rephrased, the real problem is (currently) what happens once it gets combined with that wealth of other data (that's been purchased, shared, snooped and swindled) belonging to our data overlords like Google.
>Of course they can probably associate it with my credit card
Or if you've ever furnished an ID for some age restricted purchase while also using the loyalty card. Then of course theres location data from Android/smartphone, vehicle telemetry (mfg, finance company, mobile data service, OnStar, anti-theft service, insurance co 'safe-driver' tracking device), members of the Telco mafia (VZW,AT&T, etc.), video surveillance providers running facial & license plate recognition, et cetera.
Rephrased, the real problem is (currently) what happens once it gets combined with that wealth of other data (that's been purchased, shared, snooped and swindled) belonging to our data overlords like Google.
>Of course they can probably associate it with my credit card
Or if you've ever furnished an ID for some age restricted purchase while also using the loyalty card. Then of course theres location data from Android/smartphone, vehicle telemetry (mfg, finance company, mobile data service, OnStar, anti-theft service, insurance co 'safe-driver' tracking device), members of the Telco mafia (VZW,AT&T, etc.), video surveillance providers running facial & license plate recognition, et cetera.
[1]https://www.washingtonpost.com/news/the-switch/wp/2017/05/23...