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The social media industry is still nascent, it takes a lot more time than Facebook and Myspace have had to grow an entire market segment. Eventually we'll see a plurality of options and the ability to move between them with relative ease. But it's already easy to ignore Facebook, I didn't think that would happen for at least another decade.

In fact, the only reason I'm still on it is because it maintains a network of former friends and contacts that no other service has been able to offer. Make no mistake, Facebook is struggling for relevance in an age where the next generation has already moved on to Snapchat and friends.

I don't think any of them are going to emerge dominant, but if Facebook is smart, it'll use it's remaining heft to build a true platform instead of trying to keep going as an aggregator.




Relevance can mean different things. Maybe FB is not "relevant" in a specific cultural sense, the avante guard users don't care about it anymore. Maybe that says something about the future. But...

It is the only relevant social network if you want to sell concert tickets, soap or win an election. For hundreds of millions of people FB is the internet, because of "free data" plans in 3rd world countries. It is the only relevant social network in terms of revenue, market cap, M&A and a lot of other things that are unrelated to cultural relevance.


Sure. For now.




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