Most people forgets IT is the same as any other industry with marketing plots, promotions pretending to be articles, etc. Before AI/ML and big data, we had cloud (which is basically a server), web2.0 (it does not even make any kind of sense technologically), ajax (how was that a new thing in any way?) or really long time ago NETWORK COMPUTER (this one kinda hilarious, oracle tried to sell dumb terminals as future - https://en.wikipedia.org/wiki/Network_Computer, and nowadays Google tried the same thing with chromebook). I feel it's the same thing as in every 5 years, healthy food is different. Do you remember those days when fat was deadly poison?