No, it's not. I see you've got brand nursing out of marketing agencies and genuine talks by Steve Jobs confused. Which makes sense, it worked.
I was referring to how before he was ousted and just after he returned he was talking very differently, more passion, genuine. Sure, related concepts to branding they have now, but related only via high concept. Something changed along the way. Take it as you will - it's just a subjective perception anyways.
I was referring to how before he was ousted and just after he returned he was talking very differently, more passion, genuine. Sure, related concepts to branding they have now, but related only via high concept. Something changed along the way. Take it as you will - it's just a subjective perception anyways.