On: Bitcoin falls below $13K

[gk1]

Sites like Bloomberg often run A/B tests on headlines before choosing the winner. You can see the original title (another variation) in the URL.

[headlinecop123 → gk1]

When I posted the comment, the hackernews submission was titled something along the lines of "Bitcoin recovering from 13k drop"; it has since been changed.

[cm2187 → headlinecop123]

Stating the obvious: because it's not recovering anymore. It is under 12k right now

[bryant → headlinecop123]

Concur, which is why I flagged the original submission. Seems like they tweaked it even though they're still not on the Bloomberg headline.

[adtac → gk1]

What do they try to optimise? Number of clicks per minute? Do the writer submit a bunch of titles to the dashboard from which the system A/B tests? Or do they manually try different variants?