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I optimize my spending heavily around cashback credit cards. I wanted a way to make it easier for me and my wife to keep track of which cards we should be using, so I built CashbackOptimizer[0] and iOS[1] and Android[2] apps for it.

I've had lots of side projects fail like this one, and I am starting to realize they are all for similar reasons:

1) Too specific of an idea. After I built this, I found that not many people cared about optimizing cashback, or at least not enough to want to invest time in an app or website for tracking it.

2) Poor UI. I'm not great at UI, and I haven't been able to get great results from places like Upwork - I think they do a lot of great design for brochure-type websites, but I've had a hard time finding people good at designing apps. I've also tried to partner with UI people by giving them ownership in the idea, but it always works out the same - they start out excited about the idea, and while I sink a ton of time and money into an idea, they get bored and don't do much.

3) I'm not great at marketing and SEO, and don't have many connections for finding someone good to work with.

I wish I could find a way to find reliable, motivated people to partner with for small app/website ideas, as being able to build things from the software side alone isn't enough.

0. http://www.cashbackoptimizer.com/ 1. https://itunes.apple.com/us/app/cashback-optimizer/id1198107... 2. https://play.google.com/store/apps/details?id=com.ionicframe...




This is a nice idea

Have you tried posting somewhere like https://www.reddit.com/r/personalfinance/ - you might have some luck in finding users there given the audience




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