Too vague on #2.You're getting somewhere in #1 by defining specific user use--just make sure it is ACTUALLY a sizable problem for the mass(not just you).
But you haven't convinced me I have a problem--let alone Juwo can solve it. It could be that I'm not the primary audience which is why I asked you to define it AS specific as you can. You're still swimming in vagueness friend...
I have to be honest I don't know what is Juwo. The exercise was not to tell ME about Juwo but to in general clarify for everyone here. I do hope you'll be able to answer those questions here at some point.
Best of luck with your presentation.