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Because product sales are likely to be irrelevant.

Think of this company as a future acquihire for someone like LG who needs a better flagship phone or for companies who wish to have an experienced, design-savvy team capable of delivering on IoT and mobile products. Or there is even a free letter over in the Alphabet company for an in-house hardware player comparable to Microsoft's Surface strategy.



I don't think Alphabet is keen on having him back after what he did with Replicant.




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