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This might work for most people in five to ten years.

Today, Spotify's algorithms couldn't figure out that I might be interested in a new album released by one of my most-listened-to bands last year. I didn't know about it until seeing it on Wikipedia, of all places, since I rely (over-rely) on Spotify for discovery.

Netflix is great at telling me I might be interested in stuff I've heard of but intentionally not watched cause I'm not interested in it despite superficial similarities with stuff I do like. They seem rather useless at detecting that I like a certain type/style/"quality" (this is too pretentious, but I can't come up with a better word at the moment) of movie/show regardless of genre rather than a certain set of genre tags.

And so on.

What I wouldn't do to get most machine-learning curated recommendation engines with human-curated ones.

Think of it as the difference between reading The Wirecutter and buying based on whatever Amazon.com's homepage pops up.

Or comparing a daily digest of The New Yorker with whatever shit articles Facebook bubbles up to me.




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