This would actually be one of the absolutely immense capabilities Google (the advertising company) could bring.
I almost never watch cable/broadcast TV (don't have it at home, and haven't for 12+ years) so one of the things I notice when I do watch it is there are some commercials that are genuinely entertaining (well produced, funny, etc).
The issue is, after watching TV for an hour, when I see that 'entertaining' commercial for the 3rd time it is no longer entertaining.
Google can actually track what they are showing, and have an idea of who's watching. Don't show me the same commercial more than once per day (or every few hours), and definitely don't repeat the same one in a single show. Don't show me ads that are completely irrelevant. Track metrics on ads, and eliminate genuinely bad ads.
I'm not sure I'd ever come to a service where I both paid and watched ads, but this is basically the minimum necessary for me personally to watch content with ads at all.
Of the companies that would be able to pull this off, Google is definitely at the top of a very short list.
I almost never watch cable/broadcast TV (don't have it at home, and haven't for 12+ years) so one of the things I notice when I do watch it is there are some commercials that are genuinely entertaining (well produced, funny, etc).
The issue is, after watching TV for an hour, when I see that 'entertaining' commercial for the 3rd time it is no longer entertaining.
Google can actually track what they are showing, and have an idea of who's watching. Don't show me the same commercial more than once per day (or every few hours), and definitely don't repeat the same one in a single show. Don't show me ads that are completely irrelevant. Track metrics on ads, and eliminate genuinely bad ads.
I'm not sure I'd ever come to a service where I both paid and watched ads, but this is basically the minimum necessary for me personally to watch content with ads at all.
Of the companies that would be able to pull this off, Google is definitely at the top of a very short list.