I saw several small fashion startups pop up in the bay area after Nasty Gal got big revenue numbers. They all were obsessively trying to replicate them and chase after their success (even to the point of copying Amoruso's way of writing and NG's edgy image). I have a feeling we'll see a few less copycats now.
In unrelated news, Nasty Gal seems to be running a 70% off everything sale right now to dump inventory.
In unrelated news, Nasty Gal seems to be running a 70% off everything sale right now to dump inventory.