LucyPhone Waits On Hold for Customer Service for You

[dkhan]

http://lifehacker.com/5536977/lucyphone-waits-on-hold-for-customer-service-for-you

[pmichaud]

My questions are:

1) Does it work (technically)?

2) What is the business model? I suspect it has something to do with collecting my phone number and tracking which companies I call, which I don't like.