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90-95% profit margin isn't exactly realistic. Not that people and some companies don't hit that mark but it is rare. A much more realistic range is probably 30-35% if you are in the tech world and much lower if you are in the world of physical products.



I disagree strongly with that, and I've got the numbers to prove it. Software is one place where you can definitely get that sort of profit margin.

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Yeah I agree. If the margins are that high, then you'll have a ton of competitors come in, which will end up lowering it in the end. It may be possible in the beginning, before the competition forms.

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Pro audio equipment has pretty high margins. The barrier to entry is fairly high (lots of R&D involved), so there aren't a ton of compmetitors, and the competitors like making good margins so the prices never get too low (improving technology and cheaper materials also helps with that). If a competitor tried to own the market by selling equipment at consumer margins, they'd probably starve on the low volume they'd get.

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